UpstreamKit

Analysis & Audit

AEO Audit Tool

Audit any page for answer engine readiness — headings, structured data, entity clarity, crawler access, and the machine-readable signals assistants rely on.

What this audit weighs

Five groups, scored on the signals that decide whether an assistant can reach a page, understand who published it, and find something worth quoting: crawlability, structure, evidence, entity clarity, and answerability.

Read the groups, not just the score

A page can score 70 with a fatal crawlability problem and 70 with only cosmetic gaps. The group breakdown tells you which one you have. Fix crawlability first — nothing downstream matters if the page cannot be fetched or is set to noindex.

Limits

  • It analyses the raw HTML response. Content injected by client-side JavaScript is not seen — which is also true of many AI crawlers.
  • It cannot judge whether your claims are true, only whether they are specific and sourced.